The Program Design Podcast
Welcome to the Program Design Podcast.
I'm your host, Lauren Monique- teacher and curriculum writer turned program mentor and business strategist for coaches, educators and online experts.
Whether you're looking to create your first ever group coaching program or scale your current offer for more freedom, revenue and consistent income, this is the podcast for you.
Here you'll find practical strategies and encouragement mixed with a bit of manifestation and intuition to help you design and grow a program you love.
encouragement and inspiration Let's dive in!
The Program Design Podcast
88 - The Visibility Series: How To Stand Out When You're Using Facebook Ads
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One of the main obstacles I hear from coaches who are launching or scaling programs:
Fear of visibility - in some shape or form.
If you're just starting, it can feel paralyzing to go from deciding "I'm launching a group program" to actually putting yourself out there and doing it.
And quite frankly, people freeze in this phase. I don't want that for you!
And it happens again in the scaling phase. When you start getting in front of new audiences, a fear of visibility can come up again... Just in a different way.
That's why in this series we're talking all about Visibility, and practical ways to put yourself out there (when you're really starting to sweat!).
In this Part 2 episode, we're diving into SCALING your group program - using Facebook Ads.
- Why the fear of "getting the angle wrong" is one of the most common visibility blocks when scaling with ads, and why ads actually give you faster, more honest feedback than organic content ever will
- How to find your ad angle using one of two simple frameworks (even if you can speak for an hour on your topic but freeze the moment someone says "keep it to 60 seconds"!)
- Why your natural energy is your actual differentiator (not your formula, your hook structure, or how polished your video looks!) and how to bring that out in your content
Click here to listen to Part 1 of the Visibility Series: Starting Your Group Program
Click here to listen to the Facebook Ads Roadmap Series
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Connect with Lauren on Instagram @laurenmonique.business